Jaeki Cho’s Righteous Eats is not just another food influencer account. It goes beyond mouth-watering shots of delicious meals and captivating captions. The social media series is a platform that supports and celebrates the people who make up the diverse community of New York.
Righteous Eats does not only focus on the trendy or popular restaurants, but it shines a light on the mom-and-pop businesses, the hidden gems that are the backbone of the city’s food scene. The series features interviews with chefs and owners, sharing their stories of hard work and passion that have gone into creating their establishments. Cho’s mission is to spotlight the unique personalities and cultures that make up the New York City food scene.
Through his platform, Cho encourages his followers to support and promote local restaurants, especially during the pandemic when the industry has been hit hard. He believes that by showcasing the people behind the food, he can inspire a sense of belonging and community, bringing people together through a shared love of good food and cultural diversity.
Righteous Eats has gained a significant following on social media, with its TikTok account alone amassing over a million followers. Cho’s platform has become a beacon of positivity for restaurants struggling to stay open and a source of inspiration for food lovers looking to explore and appreciate the diverse culinary offerings of New York City.
In a world where social media is often criticized for its negative impact, Righteous Eats stands out as a genuine force for good. By shining a light on the people behind the food, Cho has created a community that uplifts and empowers local businesses, embracing the unique identities that make up the melting pot that is New York City.
If you’re looking for a food influencer account with a higher purpose, look no further than Righteous Eats. Cho’s love for food has turned into an inspiring mission that supports and celebrates the diverse community of New York.
